The Kansas City Chiefs are a professional American football team based in Kansas City, Missouri. The Chiefs compete in the National Football League (NFL) as a member club of the league’s American Football Conference (AFC) West division. The team was founded in 1960 as the Dallas Texans by businessman Lamar Hunt and was a charter member of the American Football League (AFL) (they are not associated with an earlier Dallas Texans NFL team that only played for one season in 1952). In 1963, the team relocated to Kansas City and assumed their current name. The Chiefs joined the NFL as a result of the merger in 1970. The team is valued at over $2 billion. Hunt’s son, Clark, serves as chairman and CEO. While Hunt’s ownership stakes passed collectively to his widow and children after his death in 2006, Clark represents the Chiefs at all league meetings and has ultimate authority on personnel changes.
The Chiefs have won three AFL championships, in 1962, 1966, and 1969 and became the second AFL team (after the New York Jets) to defeat an NFL team in an AFL–NFL World Championship Game, when they defeated the Minnesota Vikings in Super Bowl IV. The team’s victory on January 11, 1970, remains the club’s last championship game victory and appearance to date, and occurred in the final such competition prior to the leagues’ merger coming into full effect. The Chiefs were also the second team, after the Green Bay Packers, to appear in more than one Super Bowl (and the first AFL team to do so) and the first to appear in the championship game in two different decades.
Logos and uniforms
Logos and uniforms of the Kansas City Chiefs
When the Texans began playing in 1960, the team’s logo consisted of the state of Texas in white with a yellow star marking the location of the city of Dallas. Originally, Hunt chose Columbia blue and orange for the Texans’ uniforms, but Bud Adams chose Columbia blue and scarlet for his Houston Oilers franchise. Hunt reverted to red and gold for the Texans’ uniforms, which even after the team relocated to Kansas City, remain as the franchise’s colors to this day.
The state of Texas on the team’s helmet was replaced by an arrowhead design originally sketched by Lamar Hunt on a napkin. Hunt’s inspiration for the interlocking “KC” design was the “SF” inside of an oval on the San Francisco 49ers helmets. Unlike the 49ers’ logo, Kansas City’s overlapping initials appear inside a white arrowhead instead of an oval and are surrounded by a thin black outline. From 1960 to 1973, the Chiefs had grey facemask bars on their helmets, but changed to white bars in 1974, making them one of the first teams in the NFL to use a non-gray facemask.
The Chiefs’ uniform design has essentially remained the same throughout the club’s history. It consists of a red helmet, and either red or white jerseys with the opposite color numbers and names. White pants were used with both jerseys from 1960 to 1967 and 1989 to 1999. Beginning in 2009, during the Pioli/Haley era, the team has alternated between white and red pants for road games during the season. Prior to September 15, 2013, the Chiefs always wore white pants with their red jerseys. The Chiefs have never worn an alternate jersey in a game, although custom jerseys are sold for retail.
The Chiefs wore their white jerseys with white pants at home for the 2006 season opener against the Cincinnati Bengals. The logic behind the uniform selection that day was that the Bengals would be forced to wear their black uniforms on a day that forecasted for steamy temperatures. The only other time the Chiefs wore white at home was throughout the 1980 season under Marv Levy.
In 2007, the Kansas City Chiefs honored Lamar Hunt
In 2007, the Kansas City Chiefs honored Lamar Hunt and the AFL with a special patch. It features the AFL’s logo from the 1960s with Hunt’s “LH” initials inside the football. In 2008, the patch became permanently affixed to the left chest of both Kansas City’s home and away jerseys.
In select games for the 2009 season, the Chiefs, as well as the other founding teams of the American Football League, wore “throwback” uniforms to celebrate the AFL’s 50th anniversary.
For the first time in team history, the Chiefs wore their red jersey with red pants forming an all red combo in their home opener against the Dallas Cowboys on September 15, 2013.